how to create a qr code for google reviews

You do not need a separate QR code tool: Google makes the code for you. Open your Business Profile on a computer, select "Read Reviews" and then "Get more reviews", right-click the QR code on that screen, choose "Save image as…", and print it; anyone who scans it lands on the form to review your business.

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• how do i get a qr code for google reviews
• how to make a qr code for a google review link
• how to get qr code for google business profile
• Can I get the QR code on my phone?
• Is it allowed to put a QR code for reviews on the counter?
• What does the customer see after scanning the code?

Checked against Google's help on 5 September 2026

The code is part of the Business Profile, so there is nothing to build. It sits next to the review link, on the screen Google calls “Get more reviews”, and it sends customers to the same place the link does: the form where they rate your business and write a few words. This article shows where the code is, what to do when your phone does not show it, how to make a code from the link yourself, and what the rules let you write next to it.

The steps assume you already manage a Business Profile for the business. Google’s page Find your business on Google says you must “sign in to the Google Account associated with it”; from any other account the steps below simply do not appear.

how to create a qr code for google reviews

You do not create it, Google does. You only download it. The help page Create a Google link or QR code to request reviews gives the whole method in three steps, and it is written for a computer browser.

1. Go to your Business Profile. Sign in to the Google Account that manages it, then search Google for your business name and city, or simply for “my business”. Either search brings up your profile.
2. Select “Read Reviews” and then “Get more reviews”. (Other help pages print the same button as “Read reviews”; it is the one button.)
3. On the screen that opens you see your review link and, next to it, the QR code. In Google’s words: “You can share the link or QR code directly or use the other options.” To download the code, right-click the QR code and select “Save image as…”. To copy the link, select “Copy”.

What you will see after “Save image as…”: your browser asks for a folder and a file name, and you get a picture file of the code. Open the file and it is a black and white square. That is the whole product. Print it at any size you like; a bigger print is only easier for a phone to read.

If nothing like this appears on your phone, the phone is not at fault. Google’s page says plainly: “Currently, reviews QR codes can only be generated on a computer browser, not on mobile devices.” Sit down at a computer, or use the method in the next section, which works on a phone.

how to create qr code for google review link

If you have the link but not the code, Chrome makes the code for you, on a computer or on a phone. Chrome is Google’s browser, and its help page Share pages in Chrome describes a built-in QR code for whatever page is open. The code carries the address in the address bar, so first open the review link in Chrome: copy it from the “Get more reviews” screen with “Copy”, paste it into Chrome’s address bar, and open it.

Then make the code.

• On a computer: select “More”, then “Cast, save, and share”, then “Create QR code”. Chrome shows the code with three choices: “Copy the QR link”, “Download” to save the code as a picture, or scan it straight off the screen with another device’s camera.
• On an Android phone or tablet: tap “More”, then “Share…”, then select “QR Code”, and follow the on-screen instructions to share it or download it.
• On an iPhone or iPad: at the top, tap “Share”, then “Create a QR Code”. Below the code, tap “Share” to save it or send it on.

Is a code you made yourself any different from Google’s? Google’s tips page describes the link and the code as two doors into one room: “you can ask customers to visit a Google link or scan a QR code.” A code made from the review link opens that link, so the customer arrives at the same form. The one thing to watch is which address was in the bar when you pressed “Create QR code”. If it was your website or a search results page, the code leads there instead. The check at the end of this article catches that.

how to get qr code for google business profile

Two different codes get called by this name, and it pays to know which one you want. The code from “Get more reviews” leads to the review form. It is for people who have already been to you and are ready to rate you. A code for the profile itself leads to your listing on Google Maps, with your hours, photos and address, and that one belongs on a flyer or a van door, where the person has not visited yet.

The ready-made code in the Business Profile is the review one. For a code that opens your listing, open the listing in Google Maps in Chrome and make the code from that page, exactly as in the section above. Keep the two prints apart. A customer who scans a “leave us a review” card and lands on a map with opening hours will not go looking for the review button.

how to set up a qr code for google reviews

Put the code where a customer has just finished with you and still holds the phone. Google’s own list, on the same help page, is short: “Include it on your receipts”, “Include it in thank you emails”, “Add it at the end of a chat interaction”, and “Print and display the QR code in your store”. The page adds one more line: “You can also send review requests through email, WhatsApp message, or Facebook post.”

Next to the printed code, one plain sentence is enough: “Scan to leave us a review on Google.” Say what the code does, because a bare square gets ignored, and a square with a promise gets you into trouble.

What you must not write next to it is set out in Google’s content policy for Maps. Contributions “should reflect a genuine experience at a place or business”, and the policy lists what a business may not do: offer “payment, discounts, free goods and/or services” in exchange for a review, or “Discourage or prohibit negative reviews, or selectively solicit positive reviews from customers”. So no “scan for a discount”, no “five stars and a free dessert”, and no sign that sends happy customers to the code and unhappy ones to a complaint form. The Business Profile help page repeats it in one sentence: “Offering incentives, like free or discounted goods or services, in exchange for customers to post reviews, change reviews, or remove negative reviews is considered fake & misleading content and is strictly prohibited.”

What happens to a business that does it anyway is on Google’s page about restrictions for policy violations. The “Business Profile will not be able to receive new reviews or ratings for set period of time”, the “Business Profile’s existing reviews or ratings will be unpublished for set period of time”, and the profile may “display a warning to let consumers know that fake reviews were removed”. Google says that “Businesses have the ability to appeal our decision”, but a card on the counter is not worth that.

What the customer sees after scanning

The phone camera reads the code and shows a link. The customer taps it, and Google opens the review form for your business. Google’s own steps for writing a review begin with “Sign in to Google Maps”, so the customer needs a Google Account, and a customer who is not signed in has to do that first. Then, in Google’s words, “To score the place, click the stars. You can also write a review.” The last button is “Post”.

Two things are worth telling a customer who hesitates. The review is not anonymous: “All reviews are public and anyone can find what you add. You’re unable to add an anonymous review.” And it may not show up at once. Google’s page on missing or delayed reviews says: “Reviews are checked to ensure they comply with our policies. In some cases, this process might take a few days, which can delay a review’s appearance on your profile.”

On your side, the review appears in your profile’s review list with a “Reply” button next to it; Google’s page on managing customer reviews notes that “Before you can reply to reviews, you must verify your business.” If you have turned on the right notification in the profile, the one Google labels “Customer activity: Alerts when customers leave new reviews or add photos”, you hear about it without looking: “You might get Business Profile notifications through email, Search, or Maps.”

Does a code change where you show up on Google

Not by itself, and nobody can promise you that it will. Google’s page on local ranking says “Local results are mainly based on relevance, distance, and popularity”, and about reviews it says “More reviews and positive ratings can help your business’s local ranking.” The same page adds: “There’s no way to request or pay for a better local ranking on Google.” A QR code is simply the cheapest honest way to ask. What customers write, and how many of them bother, is up to them.

How to check this yourself

1. Print the code and scan it with your own phone camera. The camera shows a link prompt; tap it.
2. Look at what opens. It should be the review form for your business: your business name and the stars to tap. If it opens your website, a search results page, or a different business, the code was made from the wrong address: go back to “Get more reviews” and download the code Google shows there.
3. Do not post anything from your own account. Google’s content policy counts “current or former employment” and other “professional or personal affiliations” as a conflict of interest, and a review of your own business would break it. Close the form.
4. Scan again from where a customer would stand, at the counter, in the light you actually have. If the phone cannot read the code from there, print it larger.
5. When the first review arrives, open the review list in your profile and press “Reply”.

If you would rather someone read your reviews every week and answer them for you, that is what monthly review management is. This article is part of the Reviews guide.

Sources

1. create a Google link or QR code to request reviews: the three steps, Read Reviews, Get more reviews, Copy, Save image as…, computer browser only, where to put the code, checked 5 September 2026
2. tips to get more reviews: visit a Google link or scan a QR code, incentives are prohibited, reviews show next to your profile in Maps and Search, checked 5 September 2026
3. find your business on Google: search for the business name and city or my business, sign in to the Google Account associated with it, checked 5 September 2026
4. share pages in Chrome: Create QR code on a computer, QR Code on Android, Create a QR Code on iPhone and iPad, Download, checked 5 September 2026
5. add a review on Google Maps: sign in, the stars, Write a review, Post, reviews are public and never anonymous, checked 5 September 2026
6. missing or delayed reviews: policy checks can take a few days, checked 5 September 2026
7. notifications: Customer activity alerts for new reviews, delivered by email, Search or Maps, checked 5 September 2026
8. manage customer reviews: the Reply button, verification needed before replying, checked 5 September 2026
9. prohibited content on Maps: fake engagement, incentives, discouraging negative reviews, selectively soliciting positive reviews, conflict of interest, checked 5 September 2026
10. restrictions for policy violations: no new reviews for a set period, existing reviews unpublished, a warning on the profile, appeal, checked 5 September 2026
11. local ranking: relevance, distance and popularity; more reviews and positive ratings can help; no way to pay for ranking, checked 5 September 2026

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